Pure Fitness
A scalable brand for Pure Fitness, introducing a structured hierarchy with distinct sub-brands for fitness, training, bootcamp, and nutrition. The new website, optimised for SEO, improved visibility and engagement, positioning Pure for expansion into merchandise and lifestyle products.
| Client | Pure |
| Appointed by | Why Design |
| Role | Contracted as Creative Lead for Why Design |
| Skills | Brand creation, branding, website design, SEO |


























